International Transportation Innovation Center

TESTING & VALIDATING MOBILITY INNOVATIONS

What We Do

Long before a vehicle goes to market, thousands of interconnected technologies must pass a battery of tests to prove their safety and efficacy. The International Transportation Innovation Center (ITIC) provides a secure and collaborative environment for automotive testing and validation.

Located in Greenville, SC, at the heart of the Upstate South Carolina automotive cluster, ITIC is an independent, non-profit proving ground for automotive OEMs, suppliers, technology providers and research universities to test and validate mobility innovations. In addition to offering multi-configuration test tracks, we provide a variety of services for developing and testing transportation megatrends such as vehicle automation, connectivity and electrification.

As the automotive industry continues to make the southeastern U.S. its new home for mobility innovation, ITIC is committed to fulfilling its important role within the global automotive ecosystem. Ultimately, our unique testing services are designed to do the following:

  • Attract nationally renowned companies and researchers;
  • Attract knowledge-based economy jobs;
  • Accelerate economic and community development in South Carolina; and
  • Enhance educational and scientific initiatives in South Carolina and beyond.

Location

ITIC is headquartered in Greenville, SC at the S.C. Technology & Aviation Center (SCTAC), a sophisticated business park that is home to more than 110 companies in key market segments, such as advanced manufacturing, trade, technology, and automotive/aerospace innovation. SCTAC is also home to Donaldson Airfield, South Carolina’s largest general aviation airport with an 8,000-sq.-ft. runway capable of accommodating large aircraft. The airport is particularly convenient for companies that need to transport components for testing, and for customers who wish to fly directly to our testbed. Donaldson Airfield is served by two highly qualified and certified FBOs.

Located just minutes from beautiful downtown Greenville, SC (rated #3 Top Small City in the U.S. by Conde Nast Traveler), ITIC provides you and your guests access to a wide variety of outstanding overnight accommodations, dining, shopping, cultural attractions and entertainment. We also offer ideal access to Upstate South Carolina’s thriving automotive cluster. ITIC is located just 10 minutes from the Clemson University International Center for Automotive Research (CUICAR); 15 minutes from Michelin North America; 20 minutes from Greenville-Spartanburg International Airport; and 25 minutes from BMW North America Manufacturing.

Leadership

Jody Bryson

Jody Bryson

Executive Director

Jody Bryson is president and CEO of the South Carolina Technology and Aviation Center (SCTAC) in Greenville, South Carolina, and also serves as executive director of the International Transportation Innovation Center (ITIC).

Under his leadership over the last 14 years, SCTAC, which is home to ITIC, has grown to include more than 100 companies, generating an annual economic impact in excess of $2 billion.

On six separate occasions, Jody has been named one of Greenville’s “50 Most Influential People.”

A native of Greenville, he earned a bachelor’s degree in political science from Clemson University in 1987 and a Master of Public Administration from the University of South Carolina in 1992.

Jody is actively involved in a number of economic development organizations including SEDC, the Greenville Area Development Corporation, SC Department of Commerce Palmetto Partners, SCEDA, IEDC, IAMC and the SC Manufacturer’s Alliance. He currently serves on the Board of Directors of the Upstate SC Alliance.

He recently completed two terms on the Greenville Tech Charter High School (GTCHS) Board of Directors, having previously served on the GTCHS Endowment Board and in various other volunteer positions with the school. In 2019, Jody received the “Charter Champion” award from the GTCHS Board of Directors, the school’s highest honor.

In 2012, Jody was elected by the SC General Assembly to represent the Fourth Congressional District on the Francis Marion University Board of Trustees, where he has held several leadership positions. He was re-elected in 2016 to a second 4-year term, and again in 2020 to a third term.

Jody serves on the Board of Advisors of the Greater Greenville Chamber of Commerce and is a member of Leadership Greenville Class 34. He also served on the Board of Directors of the Southern Connector Association and is a 2010 graduate of Leadership South Carolina. He is an ardent supporter of SC Charities and the BMW Charity Pro-Am.

Jody is a past Chairman of the Board of Trustees of Buncombe Street United Methodist Church and currently serves on the Long-Range Planning Committee.

He and his wife Jenni have been married 30 years and have three children.

Liz Griffith

Liz Griffith

Operations Director

As Operations Director of ITIC, Liz oversees all operations and its physical assets. This includes track management, asset development and build out, business development and communications.

Since joining the organization in 2015, she has played a crucial role in its growth and development as a leading automotive test bed in the U.S. Her customer-centric approach to business has helped transform a single, mile-long straightaway test track into a multi-configuration test bed capable of serving multiple customers at once.

Thanks to her vision ITIC is quickly gaining a reputation as one of the most popular and reliable test beds for commercial vehicles in the U.S.

Prior to joining ITIC, Liz worked in the development office for ALM, an international medical non-profit organization. There she was responsible for raising funds in the United States to support important medical projects around the world. She began her career in Washington, DC with the global public relations firm Burson-Marsteller where she specialized in public affairs and crisis management.

Liz is a graduate of the University of Georgia with a degree in Journalism and an emphasis in public relations.

 Dr. Joachim Taiber

Dr. Joachim Taiber

Chief Technology Officer

Dr. Joachim Taiber is Chief Technology Officer of ITIC and a leading authority in the field of smart mobility testing, validation and certification. He consults with companies, communities and research organizations on the development of testbeds as well as product and process solutions for automated, connected and sustainable transportation systems.

A native of Germany, Dr. Taiber received formal academic training at the Swiss Federal Institute of Technology in Zurich, Switzerland, where he obtained a master’s degree in Mechanical Engineering and a PhD in Technical Sciences. His career in the automotive industry began with BMW AG in Munich. In 2003, he helped plan the BMW Information Technology Research Center (ITRC) at the Clemson University International Center for Automotive Research (CU-ICAR) in Greenville, SC. Taiber and his team developed a multitude of IT innovation prototypes in the domain of mobile device applications, cloud services and vehicle-to-infrastructure services in collaboration with multiple BMW business units, BMW IT partners and BMW university partners.

In 2010, Dr. Taiber joined Clemson University as a research professor and faculty member of the Department of Automotive Engineering at CU-ICAR. He created the Sustainable Mobility Institute where he served as director and focused on research activities in the domain of vehicle electrification, vehicle connectivity and vehicle-infrastructure interaction.

In addition to his role at ITIC, Dr. Taiber is a smart mobility advisor to the IOTA Foundation and is active in transportation related standards development efforts both at SAE and IEEE. He is founder of the International Alliance for Mobility Testing and Standardization (IAMTS) where he represents ITIC; he continues to serve as an adjunct professor at CU-ICAR; and he frequently speaks at smart mobility conferences around the world and publishes research articles as author or editor.

Leadership

Jody Bryson

Jody Bryson

Executive Director

Jody Bryson is president and CEO of the South Carolina Technology and Aviation Center (SCTAC) in Greenville, South Carolina, and also serves as executive director of the International Transportation Innovation Center (ITIC).

Under his leadership over the last 14 years, SCTAC, which is home to ITIC, has grown to include more than 100 companies, generating an annual economic impact in excess of $2 billion.

On six separate occasions, Jody has been named one of Greenville’s “50 Most Influential People.”

A native of Greenville, he earned a bachelor’s degree in political science from Clemson University in 1987 and a Master of Public Administration from the University of South Carolina in 1992.

Jody is actively involved in a number of economic development organizations including SEDC, the Greenville Area Development Corporation, SC Department of Commerce Palmetto Partners, SCEDA, IEDC, IAMC and the SC Manufacturer’s Alliance. He currently serves on the Board of Directors of the Upstate SC Alliance.

He recently completed two terms on the Greenville Tech Charter High School (GTCHS) Board of Directors, having previously served on the GTCHS Endowment Board and in various other volunteer positions with the school. In 2019, Jody received the “Charter Champion” award from the GTCHS Board of Directors, the school’s highest honor.

In 2012, Jody was elected by the SC General Assembly to represent the Fourth Congressional District on the Francis Marion University Board of Trustees, where he has held several leadership positions. He was re-elected in 2016 to a second 4-year term, and again in 2020 to a third term.

Jody serves on the Board of Advisors of the Greater Greenville Chamber of Commerce and is a member of Leadership Greenville Class 34. He also served on the Board of Directors of the Southern Connector Association and is a 2010 graduate of Leadership South Carolina. He is an ardent supporter of SC Charities and the BMW Charity Pro-Am.

Jody is a past Chairman of the Board of Trustees of Buncombe Street United Methodist Church and currently serves on the Long-Range Planning Committee.

He and his wife Jenni have been married 30 years and have three children.

Liz Griffith

Liz Griffith

Operations Director

As Operations Director of ITIC, Liz oversees all operations and its physical assets. This includes track management, asset development and build out, business development and communications.

Since joining the organization in 2015, she has played a crucial role in its growth and development as a leading automotive test bed in the U.S. Her customer-centric approach to business has helped transform a single, mile-long straightaway test track into a multi-configuration test bed capable of serving multiple customers at once.

Thanks to her vision ITIC is quickly gaining a reputation as one of the most popular and reliable test beds for commercial vehicles in the U.S.

Prior to joining ITIC, Liz worked in the development office for ALM, an international medical non-profit organization. There she was responsible for raising funds in the United States to support important medical projects around the world. She began her career in Washington, DC with the global public relations firm Burson-Marsteller where she specialized in public affairs and crisis management.

Liz is a graduate of the University of Georgia with a degree in Journalism and an emphasis in public relations.

Dr. Joachim Taiber

Dr. Joachim Taiber

Chief Technology Officer

Dr. Joachim Taiber is Chief Technology Officer of ITIC and a leading authority in the field of smart mobility testing, validation and certification. He consults with companies, communities and research organizations on the development of testbeds as well as product and process solutions for automated, connected and sustainable transportation systems.

A native of Germany, Dr. Taiber received formal academic training at the Swiss Federal Institute of Technology in Zurich, Switzerland, where he obtained a master’s degree in Mechanical Engineering and a PhD in Technical Sciences. His career in the automotive industry began with BMW AG in Munich. In 2003, he helped plan the BMW Information Technology Research Center (ITRC) at the Clemson University International Center for Automotive Research (CU-ICAR) in Greenville, SC. Taiber and his team developed a multitude of IT innovation prototypes in the domain of mobile device applications, cloud services and vehicle-to-infrastructure services in collaboration with multiple BMW business units, BMW IT partners and BMW university partners.

In 2010, Dr. Taiber joined Clemson University as a research professor and faculty member of the Department of Automotive Engineering at CU-ICAR. He created the Sustainable Mobility Institute where he served as director and focused on research activities in the domain of vehicle electrification, vehicle connectivity and vehicle-infrastructure interaction.

In addition to his role at ITIC, Dr. Taiber is a smart mobility advisor to the IOTA Foundation and is active in transportation related standards development efforts both at SAE and IEEE. He is founder of the International Alliance for Mobility Testing and Standardization (IAMTS) where he represents ITIC; he continues to serve as an adjunct professor at CU-ICAR; and he frequently speaks at smart mobility conferences around the world and publishes research articles as author or editor.